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Customer Master Data - Overview

Purpose

The Customer Master Data domain provides a single, authoritative source of customer information for the Maersk organization. It enables consistent customer data across commercial, operational, and analytical systems.

Scope

  • Customer identification and attributes
  • Customer hierarchy and organizational structure
  • Address and contact information
  • Commercial terms and agreements
  • Data stewardship and governance

Stakeholders

  • Business Owners: Commercial and Sales teams
  • Data Stewards: MDM Operations
  • Consumers: ERP, CRM, Billing, Analytics platforms
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